Iindaba kunye neCofa

Ngenisa i-imeyile yakho ukuze uhlale usesikhathini ngeeleta zeendaba, izimemo zeminyhadala kunye nonyuso nge-imeyile yeVogue Business.Unokuzikhupha nangaliphi na ixesha.Nceda ubone uMgaqo-nkqubo wethu waBucala ukuze ufumane inkcazelo engakumbi.
Xa iibrendi ziyila kunye nesampuli yedijithali, injongo kukufikelela kwimbonakalo eyinyani.Nangona kunjalo, kwiingubo ezininzi, ukujonga okubonakalayo kwehla kwinto engabonakaliyo: i-interlining.
Ukuxhasa okanye ukuxhaswa ngumaleko ofihliweyo kwiingubo ezininzi ezibonelela ngesimo esithile. Kwimpahla, le nto ingaba yi-drape. Kwisuti, le nto inokubizwa ngokuba "ngumgca" .Yiyo into egcina ikhola eqinile, "kuchaza uCaley Taylor. intloko yeqela loyilo lwe-3D e-Clo, umboneleli wehlabathi jikelele we-software ye-3D yoyilo lwezixhobo. Kwenza umahluko omkhulu.”
Ababoneleli be-Trim, ababoneleli besoftware yoyilo lwe-3D, kunye nezindlu zefashoni zenza iilayibrari zelaphu kwidijithali, ii-hardware eziqhelekileyo ezibandakanya iiziphu, kwaye ngoku zidala izinto ezongezelelweyo ezifana ne-digital interlinings. into, efana nokuqina kunye nobunzima, okwenza ukuba iimpahla ze-3D zifezekise ukubonakala kokwenene.Owokuqala ukubonelela nge-digital interlinings yinkampani yaseFransi iChargeurs PCC Fashion Technologies, abathengi bayo ababandakanya i-Chanel, i-Dior, i-Balenciaga kunye ne-Gucci.Ibe isebenza kunye noClo. ukusukela ukuwa kokugqibela ukwenza idijithali kwiimveliso ezingaphezu kwe-300, nganye inemibala eyahlukileyo kunye nokuphindaphinda. Ezi asethi zenziwe zafumaneka kwiMarike ye-Asethi ye-Clo kule nyanga.
U-Hugo Boss ngowokuqala owamkela.USebastian Berg, intloko yokugqwesa kwedijithali (imisebenzi) kwi-Hugo Boss, uthi ukuba nokulinganisa okuchanekileyo kwe-3D kuzo zonke izitayile ezikhoyo "inzuzo yokukhuphisana", ngakumbi ngokufika kwezinto eziphathekayo kunye nokufakelwa.Ngoku oko ngaphezu kwama-50 ekhulwini ingqokelela Hugo Boss 'zenziwe ngedijithali, inkampani ngokukhutheleyo esebenza kunye nabathengisi emhlabeni jikelele cut kunye nelaphu, kuquka Chargeurs, kwaye usebenza ukubonelela ngempahla amacandelo zobugcisa ukudala amawele digital echanekileyo, uthe. .U-Hugo Boss ubona i-3D "njengolwimi olutsha" ukuba wonke umntu ochaphazelekayo kuyilo kunye nesitayela sophuhliso kufuneka akwazi ukuthetha.
I-Chargeurs igosa eliyintloko lezentengiso uChristy Raedeke ufanisa i-interlining kwi-skeleton yengubo, ephawula ukuba ukunciphisa iiprototypes zomzimba ukusuka kwezine okanye ezintlanu ukuya kwesinye okanye ezimbini kwii-SKU ezininzi kunye namaxesha amaninzi kuya kunciphisa ngokumangalisayo inani leengubo ezihamba kancinci eziveliswayo.
Unikezelo lwe-3D lubonisa xa kudityaniswe idijithali interlining (ekunene), ivumela iprototyping eyinyani ngakumbi.
Iimpawu zefashoni kunye neengqungquthela ezifana neVF Corp, iPVH, iFarfetch, iGucci kunye neDior zonke zikwizigaba ezahlukeneyo zokwamkela uyilo lwe-3D. Unikezelo lwe-3D aluyi kuchaneka ngaphandle kokuba zonke izinto ezibonakalayo ziphinda zenziwe ngexesha lenkqubo yoyilo lwedijithali, kwaye i-interlining yenye ye izinto zokugqibela eziza kufakwa kwidijithali.Ukujongana noku, ababoneleli bemveli bafaka iikhathalogu zabo zemveliso kwidijithali kwaye basebenzisane neenkampani zobuchwepheshe kunye nabathengisi besoftware ye-3D.
Inzuzo kubaboneleli abanjengoChargeurs kukuba baya kukwazi ukuqhubeka nokusebenzisa iimveliso zabo ekuyilweni kunye nokuveliswa komzimba njengoko iimpawu zihamba ngedijithali.Iimpawu, i-3D interlinings echanekileyo inokunciphisa ixesha elithathayo ukugqiba ukufaneleka.U-Audrey Petit, oyintloko. Igosa leqhinga kwi-Chargeurs, lathi i-digital interlining yaphucula ngokukhawuleza ukuchaneka kokunikezelwa kwedijithali, okukwathetha ukuba iisampulu zomzimba ezimbalwa zazifuneka.UBen Houston, uCTO kunye nomseki we-Threekit, inkampani yesofthiwe enceda iimpawu zibone iimveliso zabo, uthe ukufumana umboniso ochanekileyo. kwangoko unokunciphisa iindleko zokuyila iimpahla, ukwenza lula inkqubo kunye nokunceda iimveliso zenyama zisondele kwizinto ezilindelweyo.
Ngaphambili, ukufezekisa isakhiwo esithile soyilo lwedijithali, i-Houston iya kukhetha izinto ezifana "nesikhumba esipheleleyo" kwaye emva koko ithunge i-digitally fabric. Ungahlela ngesandla [ilaphu] kwaye wenze amanani, kodwa kunzima ukwenza amanani ahambelana nemveliso yokwenyani,” utshilo.” Kukho umsantsa ongekhoyo apha. Ukuba nonxibelelwano oluchanekileyo, olufana nobomi kuthetha ukuba abaqulunqi akusekho mfuneko yokuba baqikelele, utshilo. ”Yinto enkulu kwabo basebenza ngendlela yedijithali.
Ukuphuhliswa kwemveliso enjalo "kwakubaluleke kakhulu kuthi," kusho uPetit. "Abaqulunqi namhlanje basebenzisa izixhobo zokuyila i-3D ukuyila kunye nokucinga kweengubo, kodwa akukho nanye kubo ibandakanya i-interlining. Kodwa kubomi bokwenene, ukuba umyili ufuna ukumila ngendlela ethile, kufuneka alubeke kwindawo efanelekileyo.”
U-Avery Dennison RBIS udibanisa iilebhile kunye ne-Browzwear, inceda ii-brand ukuba zibone ukuba ziya kujongeka njani ekugqibeleni; injongo kukuphelisa inkunkuma yezinto eziphathekayo, ukunciphisa ukukhutshwa kwekhabhoni kunye nokukhawuleza kwexesha lokuya kwimarike.
Ukudala iinguqulelo zedijithali zeemveliso zayo, iiChargerurs zisebenzisana neClo, esetyenziswa ziimpawu ezifana noLouis Vuitton, Emilio Pucci kunye neTheory.IiChargeurs zaqala ngeemveliso ezithandwa kakhulu kwaye zanda kwezinye izinto kwikhathalogu.Ngoku, nawuphi na umthengi oneemveliso ezithandwayo. I-software ye-Clo inokusebenzisa iimveliso ze-Chargeurs kwi-designs yazo.NgoJuni, i-Avery Dennison Retail Branding kunye ne-Information Solutions, enikezela iilebhile kunye neethegi, isebenzisana ne-Clo's competitor Browzwear ukwenzela ukuba abaqulunqi beengubo babone kuqala ukuthengisa kunye nokukhetha kwezinto eziphathekayo ngexesha lenkqubo yoyilo lwe-3D.Imveliso. ukuba abayili ngoku banokukubona kwi-3D kubandakanya ukuhanjiswa kobushushu, iilebhile zokhathalelo, iilebhile ezithungelweyo kunye neethegi zokuxhoma.
“Njengomboniso wefashoni obonakalayo, amagumbi omboniso angenasitokhwe kunye neeseshini ezifanelekileyo ezisekwe kwi-AR ziba yinto eqhelekileyo, imfuno yeemveliso zedijithali ziphezulu ngalo lonke ixesha. Izinto zophawu lwedijithali ezifana nobomi kunye nokuhonjiswa ngundoqo ekuvuleni indlela yoyilo olupheleleyo. Iindlela zokukhawulezisa imveliso kunye nexesha lokuya kwintengiso ngeendlela ishishini elingakhange liqwalasele iminyaka edlulileyo, ”utshilo uBrian Cheng, umlawuli wenguqu yedijithali eAvery Dennison.
Ukusebenzisa i-digital interlinings kwi-Clo, abayili banokubona indlela iiChargeurs interlinings ezahlukeneyo eziya kusebenzisana ngayo nelaphu ukuchaphazela idrape.
UClo's Taylor uthi iimveliso eziqhelekileyo ezifana ne-YKK zippers sele zifumaneka ngobuninzi kwilayibrari ye-asethi, kwaye ukuba uphawu ludala iphrojekthi ye-hardware yesiko okanye i-niche, kuya kuba lula ukwenza idijithali kune-interlining.Abaqulunqi bazama nje ukwenza inkangeleko echanekileyo ngaphandle kokucinga ngezinto ezininzi ezongezelelweyo ezinjengokuqina, okanye indlela into leyo eya kusabela ngayo ngamalaphu ahlukeneyo, nokuba yisikhumba okanye isilika. , "watsho.Nangona kunjalo, wongezelela, amaqhosha edijithali kunye neziphu zisenobunzima bomzimba.
Uninzi lwababoneleli bezixhobo zentsimbi sele beneefayile ze-3D zezinto kuba ziyafuneka ukwenza iimolds zefektri zokwenziwa, utshilo uMartina Ponzoni, umlawuli woyilo lwe-3D kunye nomseki we-3D Robe, inkampani ye-3D eyenza iimveliso zedijithali kwiimpawu zefashoni. I-arhente yokuyila.Abanye, njenge-YKK, bafumaneka kwi-3D mahhala.Abanye banqabile ukubonelela ngeefayile ze-3D ngenxa yokoyika ukuba iimpawu ziya kubazisa kwiifektri ezifikelelekayo, wathi. ii-ofisi ze-3D zangaphakathi zokuzisebenzisa kwisampulu yedijithali. Zininzi iindlela zokuthintela lo msebenzi uphindwe kabini,” utshilo uPonzoni. .”
"Inokwenza okanye iphule unikezelo lwakho," utshilo uNatalie Johnson, umseki kunye ne-CEO ye-3D Robe, ophumelele kwiFashoni Technology Lab eNew York. sisikhewu semfundo ekuthathweni kwebrendi, utshilo.”Ndothukile ngokwenene indlela ezimbalwa iibrendi eziyamkelayo kwaye zamkele le ndlela yoyilo, kodwa bubuchule obahluke ngokupheleleyo. Wonke umyili kufuneka afune iqabane loyilo lwe-3D elinolwaphulo-mthetho elinokuzisa oluyilo ebomini … Yeyona ndlela isebenzayo yokwenza izinto.”
Ukuphucula le miba kusajongelwa phantsi, uPonzoni wongeze wathi: "Itekhnoloji efana nale ayizukuthathwa njenge-NFTs - kodwa iya kutshintsha umdlalo kwishishini."
Ngenisa i-imeyile yakho ukuze uhlale usesikhathini ngeeleta zeendaba, izimemo zeminyhadala kunye nonyuso nge-imeyile yeVogue Business.Unokuzikhupha nangaliphi na ixesha.Nceda ubone uMgaqo-nkqubo wethu waBucala ukuze ufumane inkcazelo engakumbi.